Custom Web Solutions

Our highly-refined process allows us to deliver complete web solutions and fulfill our clients’ goals while staying on time and on budget. Furthermore, we operate under complete transparency as clients have access to project progress in real-time through our web-based project management solution.

Custom Web Solutions

Web Development Process I

Analyze

Project Assessment & Goals

The first step is a thorough analysis of web project goals, budget and timeline. A series of interviews are conducted and Project Brief fulfilled to assess the scope of the final deliverables.

Web Development Process IV

Design

Home & Internal Page Design

The user interface is designed utilizing the navigational content hierarchy as well as brand and thematic elements. An interactive design prototype is created to demonstrate user experience prior to development.

Web Development Process II

Plan

Execution & Deployment Strategy

Following the scope analysis and signing of the project agreement, we begin to outline the end-user experience, functionality requirements, team roles, and project timeline.

Web Development Process V

Develop

Construction & Coding

Upon completion of all design elements, functional development of the website begins. All structural coding technologies are implemented and thoroughly tested.

Web Development Process III

Structure

Content Assimilation & Organization

Content is classified and hierarchically organized into a site navigation tree. Structural coding technologies are determined based on content specifications.

Web Development Process VI

Launch

Final Prep & Deployment

Final preparatory steps are taken prior to launch. Previous site support files are archived, databases are synchronized, and the new website is pushed to the live domain.

WordPress Development

WordPress is one of the leading CMS-based publishing platforms available today. It’s flexibility, price (free) and ease-of-use make it an extremely attractive solution for a wide spectrum of web applications. Here at Aeralta, we specialize in the design and execution of WordPress deliverables and are well-versed in the style and coding parameters associated with the platform.

WordPress Development

Installation & Configuration

Installation & Configuration

Get up and running

If you are new to the WordPress platform and don’t know where to begin, we offer installation and configuration services to help you get started. From simple initialization to complex customization, we are here to make sure you get the most from your WordPress application.

Custom Template Design

Custom Template Design

Unique WordPress site design

With our template design services, clients can achieve a completely unique and feature-rich experience for their users. Sites are specifically designed to the each client’s individual specifications and adhere to development WordPress standards.

WordPress Migration

WordPress Migration

Make your move to WordPress

With our WordPress migration process, we convert existing blogs or websites developed on other platforms to WordPress. Whether converting from another blog platform, CMS or HTML-based site, we make your move to WordPress as seamless as possible.

Custom Coding

Custom Coding

PHP, MySQL, HTML & Javascript

At Aeralta, we provide a full-spectrum of custom coding services specifically tailored for the WordPress platform. Coding services include template file creation/alteration as well as custom plugin development and optimization.

Inbound Marketing

Our Inbound Marketing services focus on increasing visibility and getting found by customers. We create marketing platforms that listen, engage and interact with consumers rather than interrupting them. This is achieved through a wide array of targeting, development, delivery and measurement methods that help our clients generate qualified leads.

Inbound Marketing

Search Engine Marketing

Search Engine Optimization

Improve traffic volume & quality

Being highly visible when customers are ready to find you has become essential. We help our clients employ strategies to increase their exposure and push their web presence to the front of the line.

Local Search Marketing

Local Search Marketing

Make your mark in the local community

Location-aware mobile devices and similar technologies have stemmed a surge of location-based marketing. We help our clients leverage the power of local search by utilizing targeted regional marketing tactics.

Article Marketing

Article Marketing

Demonstrate your expertise and market authority

This technique promotes businesses by showcasing knowledge and expertise thereby building relevance within their respective industries. We advise our clients on article formulation that effectively targets and entices key consumer demographics.

Social Media Marketing

Social Media Marketing

Connect and engage with targeted markets

Corporate usage of social media focuses on getting our clients’ businesses connected to the global social network. We help our clients leverage social media to achieve legitimacy and effective word-of-mouth advertising within the online social communities.

Tracking & Reporting

Tracking & Reporting

Measure progress and respond accordingly

Key to any web campaign is the ability to continuously monitor what is working and what is not. We use the latest tracking and reporting solutions to help our clients make the right decisions and respond appropriately to the demands of their customers.

Conversion Optimization

Conversion Optimization

Turn visitors into customers

A fundamental component of an effective web campaign is understanding your visitors and removing conversion obstacles. Utilizing visitor traffic metrics acquired through analytics, we help our clients identify where conversions are failing and remove stagnating road blocks.